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How To Use Google Maps?

Task: Create a video to show how to use GPS in an interesting and visually engaging way.

Challenge:

1. Make it visually easy enough to understand even by people who are not familiar with smartphone and apps.
2. Make it interesting and digestible without audio and captions.
3. Keep the learner engaged for the whole tutorial.

Solution:The video was for a driving school where people from all different language and understanding come to learn. As a result, we wanted to break the barriers of language. Therefore we used familiar driving environment and screens to explain the working of the app. Most importantly we created all scenes to be independent of each other, so the client could break and use them separately too. All the real live scenarios helped the clients to engage with their students much more effectively.